Data science is no magic. It’s 100% science.
“The magic of driving insights from data” is the title of a recent presentation by a well-known speaker in the world of analytics.
Lessons from one year of rewarding data-driven decisions
Last year we started an experiment. We promised 7 SaaS companies to help them with data-driven decisions by answering every question they had regarding their user behavior and product usage.
How to Measure the True Impact of Transactional Emails
Transactional emails often have open rates of 40-50% and click rates at around 10-20%. It has proven time after time that it is not a channel to ignore. It can have a significant impact on your business on the long run.
User Onboarding: 27 Must Review Resources To Better Activation
No matter how great you might think your software product is, itโs very likely that only โ30%, 40%, 50% (of users) see the software the second time.โ
Hack Your Growth With The Rule of 72. Part 4: Increasing Retention by 12%
This article is part 4 of 6 from our upcoming eBook: Hacking Growth With the Rule of 72. Pre-order your free copy and you’ll receive it automatically when itโs launched.
A Growth Hacker’s Journey to Double Revenue. Step 1: Increase Traffic by 12%
Have you ever heard about the rule of 72?
Customer Retention Optimization โ A Growth Hackerโs Guide
It’s Monday morning. You have a coffee on your desk in your favorite mug. You’re refreshed and ready for a great new week but then the whole lot comes crashing down with just one sentence from your CEO: โFor the...
Minimum Viable Test: The Framework We Use To Kill It With Our A/B Tests
We recently had the opportunity to chat with Dennis van der Heijden, the CEO of Convert, about research they did on their user base.
Are you missing the data needed to make a decision? Be smart. Be like John!
Every SaaS business gets to a point where they have to prioritize the development of their next features and decide what theyโre going to be focusing on in the short term.
Product Manager vs. Marketer: Who’s In Charge of User Onboarding?
For any SaaS company to grow, two things need to happen: The number of new users needs to increase and the churn rate of existing users needs to decrease.
B2B Customer Onboarding Process: Optimize Your User Onboarding Time
B2B customer onboarding process involves friction even for the best optimized processes.
How Four SaaS Experts Found Their First Customers
Finding the first customers for your SaaS Your first customers will be able to provide valuable feedback about your product. You can analyze the data you get from their interaction with the product and gain valuable insight.