Power Users are your best customers. You love them, you want to see more such customers. They bring the most value to your business. Understanding and leveraging Power Users is crucial for driving growth and engagement for a SaaS company.
Through this project, we aim to identify opportunities in data such as:
By understanding and effectively targeting the right audience, we can acquire more qualified leads, increase the number of paying customers, and ultimately drive sustainable business growth.
Once you have identifyed the profile of your Power Accounts, its time to take action.
This deep dive is for Product and Marketing decision-makers who need actionable data insights to refine their strategies — without guesswork or endless A/B testing.
We only need access to your existing data warehouse or a back-end export. Our technical team will perform the necessary data transformations.
No. InnerTrends services are designed to cover the gaps that your existing tools don't cover or to complement the skills of your data team.
We will simply follow these steps:
Once the analysis is complete, you'll receive a detailed analysis narrative that clearly explains the key insights we’ve uncovered along with the necessary data, charts, and other materials to sustain the insights.
See an example here.
Note: The structure and depth of the analysis will depend on the available business context and data.
In addition to the narrative, we’ll also schedule a dedicated call to walk you through the analysis, ensure everything is clear, and discuss the best next steps for optimizing your business strategies.
