Fast Signup vs. Considered Signup โ A SaaS Growth Experiment
Should you encourage people to sign up right away, or is a considered signup better? How do you know which is more suitable for your business?
Is Your Business Stagnating? Net Active Users Might Tell You Why
Many companies are obsessed with active users. They check this metric daily and they judge the success of their efforts based on it.
Are You Sure Fast Sign-ups Will Generate More Paying Customers?
On the surface, it may make sense that if you have a quicker sign-up period that you will convert not only more paying customers, but they will also convert quicker. Unfortunately that doesn’t always ring true. Let’s take a deeper...
Successful Onboarding Ends With A Promise
How do you define the onboarding process? What is the last step of the onboarding process (Onboarded)? The onboarding process and, more specifically, the last step of the onboarding process have been deemed by many companies as difficult – but...
Onboarding: is it a good idea to get to first value a.s.a.p.?
Hello everyone! Iโm here today to bust a myth: that driving users to finish the onboarding process as fast as possible will bring in more paying customers. Wrong!
Stop chasing revenue at any cost
Chase your companyโs revenue at all costs, and your clients wonโt stick around. Help your customers thrive, and your income will be automatically guaranteed.
How to get more users to reach your product goals?
Today I’ll be talking about how to get more people to reach your product goals.
Why I love Zest so much
And why I always keep it open in my taskbar for my professional growth. It doesnโt happen too often, Iโll tell you that – but with Zest it was love at first sight. Thatโs why itโs so easy to say...
How to define a highly engaged SaaS user
Without any further ado, a highly engaged user is defined as someone who regularly receives value from your product.
An analysis of the role of the pricing page in your conversion funnel
This was the hypothesis of one of our clients: a complex pricing strategy leads to lack of clarity and thus to fewer sign-ups.
How to analyse customer paths?
This is the question that is on most marketersโ mind: what are the exact paths that customers use to convert?
Is your churn problem actually an onboarding problem?
Trying to sort out retention on its own is like hoping to solve a medical issue by dealing with the symptoms alone, while ignoring what caused it in the first place.